Our Story
At Masla Skincare, we believe that nature holds powerful solutions for healthy, radiant skin. Our formulations bring together the purest botanical oils and plant extracts to create concentrated, phyto-aromatic skincare that nourishes the skin with essential vitamins, antioxidants, and nutrients while engaging the senses with delicate natural aromas.
Where It Began
MASLA was created in 2014 by licensed esthetician and skincare educator Aleksandra Andrade. After years of hands-on experience working with clients in the treatment room, Aleksandra recognized a gap in professional skincare: truly natural products that were both highly effective and versatile enough to support advanced facial treatments.Driven by her passion for holistic skincare and natural formulation, she began developing her own products using carefully selected botanical oils and plant extracts. Her goal was simple—to create skincare that works in harmony with the skin while enhancing the professional facial experience.
Created for Professionals, Loved by Clients
MASLA Phyto-Aromatic Skincare was originally formulated to support esthetician-led treatments and help skincare professionals deliver exceptional results using completely natural products. Each formula was designed with intention, ensuring that every step of a facial treatment benefits the skin.While working with clients and fellow spa professionals, Aleksandra noticed a particular need for high-quality products that could enhance facial massage techniques while also deeply nourishing the skin.This led to the creation of MASLA Phyto Boosters—concentrated botanical oil serums designed to support the skin while providing the perfect glide for facial massage.
The Power of Phyto Boosters
Originally created to elevate the facial massage experience, Masla Phyto Boosters quickly proved to be much more than treatment oils. These concentrated plant-based serums became multipurpose skincare solutions, suitable for a variety of skin types and conditions.Rich in botanical nutrients and carefully balanced for optimal absorption, Phyto Boosters can be used during professional treatments or as daily skincare. Clients soon began using them as facial moisturizers, skin-conditioning serums, and restorative oils for both men and women seeking natural, effective skincare.
Our Philosophy
At Masla Skincare, our philosophy is rooted in simplicity, quality, and respect for the skin.We believe that skincare should work with the skin—not against it. By combining thoughtfully selected botanical ingredients with professional knowledge of skin health, we create products that support the skin’s natural balance while delivering a luxurious sensory experience.Today, Masla Skincare is trusted by aesthetic professionals and carried in skin spas across the United States, continuing the mission it was created for—to support healthy, glowing skin through the power of nature.
Aleksandra Andrade’s journey into skincare began long before she became an esthetician. Growing up in the Baltics, she developed a deep appreciation for natural beauty, simplicity, and the powerful connection between nature and wellbeing. In 2008, Aleksandra moved to the Hampton Roads area, where she soon discovered her passion for the science and art of skincare.
She began her professional journey in esthetics in 2011 and graduated from The Chrysm Institute of Esthetics in 2012. Aleksandra’s dedication to the field and her passion for education eventually brought her back to the institute as an Esthetics Instructor from 2020 to 2022, where she mentored future estheticians and shared her knowledge of advanced skincare treatments and skin health.
Aleksandra’s academic background also includes a Bachelor’s degree in Primary School Education and English Teaching, which shaped her love for teaching and her ability to guide both students and clients toward a deeper understanding of their skin. Throughout her career, she has remained committed to continuous learning, regularly attending professional seminars, advanced trainings, and international conferences to stay at the forefront of skincare science, cosmetic formulation, and treatment innovation.
Her passion for natural ingredients and thoughtful formulation led to the creation of Masla Skincare in 2015. Developed through years of research and hands-on experience in the treatment room, Masla Skincare was designed to support both skincare professionals and clients seeking effective, botanical-based solutions for healthy, radiant skin. Today, Masla Skincare is carried in spas across the United States and trusted by estheticians who value high-quality, plant-based formulations.
In 2022, Aleksandra expanded her vision by opening Beauty Expert Spa Studio, a space where advanced skincare treatments, holistic philosophy, and professional expertise come together. The studio reflects her belief that true skin health is achieved through a combination of knowledge, personalized care, and thoughtfully selected products.
Aleksandra approaches skincare with an integrative philosophy, recognizing that skin health is influenced by both physical and emotional wellbeing. She believes in supporting natural beauty rather than masking it, and in creating treatments and products that work in harmony with the skin.
Outside of her professional life, Aleksandra finds inspiration in movement, exploration, and community. She is an avid marathon runner, an enthusiastic traveler who enjoys discovering cultures around the world, and an active volunteer in her community. Most importantly, she values the time she spends with her sons, who continue to inspire her dedication to growth, resilience, and living life with purpose.
Aleksandra’s work is guided by a simple belief: when knowledge, intention, and care come together, true beauty naturally follows.